Why we write these notes
We build for real routines—work trips, AC bedrooms, hot mornings, and the kind of days when you want fewer decisions. This is a peek at how ideas become test jars, what we learned recently, and what we’re exploring next.
How ideas become prototypes
- Community signals: we track repeated asks in our small circles, DMs, emails, and comments (volume + intensity + season).
- Texture first: lab briefs start with feel and wear-time in different climates; we test across hot/humid and AC-dry.
- Tolerance passes: early testers focus on comfort, pilling, and “day two” feel—before any big claims.
What “tolerance first” means to us
- We prefer fewer steps you’ll actually repeat.
- We consider room climate and commute, not just ingredients on paper.
- We avoid stacking actives for the sake of novelty—calm skin is the goal.
Recent learnings from the community
- Reapplication is behavioral—people stick to protection when layers are thin and makeup-friendly.
- Cleansing confidence matters—over-cleansing creates more problems than it solves.
- Travel kits need clarity—sizes, cadence, and “don’t overdo it” reminders help more than extra steps.
What we’re testing next
- Texture micro-adjustments based on humidity and wear-time feedback.
- Clearer usage maps—simple cadence visuals for beginners vs. frequent travelers.
- Refill and recyclability ideas balanced with real-world usability (more on this soon).
How to influence the next round
Tell us what you reach for most, where your routine breaks, and what you wish existed. The most useful feedback is specific: time of day, climate, makeup/no makeup, and what didn’t feel right.
- Share here: @sadeskin.co
- Email: hello@sadeskin.co
What you told us (daily routine needs)
- Mornings: “I need 3 steps max” • textures that don’t pill • SPF that’s easy to reapply.
- Nights: “I over-cleanse when tired” • want a gentle reset that actually feels clean.
- Workouts & flights: “Tiny sinks, tiny windows of time” • pocketable, mess-free formats.
- Makeup days: “Don’t move the base” • layers must set thin and play nicely.
Near-term roadmap candidates (not promises; what we’re exploring)
- Portable mask formats (2–10 min wear): single-use sachets or multi-use tube with thin, no-drip texture. Goal: comfort without residue, rinses clean in tiny sinks.
- Undereye gel patches for flights & AC-nights: low-fragrance, no-slip, thin enough to wear while working; designed to peel off clean with minimal stickiness.
- Desk/Carry-on minis: pocket-size cleanser and comfort step that meet TSA rules; clear cadence printed on pack.
- “Plain night” cream: a truly boring, breathable buffer for retinoid/acids off-nights; no perfume, no glitter, no drama.
- Makeup-safe mid-day refresh (non-aerosol): light film that settles fast; built specifically for press-on top-ups, not rub-ins.
Format decisions we’re testing
- Tubes & caps (no airless) for clearer recycling and easier travel; less part complexity.
- Sachets for masks/eye gels: single-use clarity, minimal mess; investigating material trade-offs and recyclability options.
- Printed routines on-pack (AM/PM icons, “press—don’t rub” cues) to reduce decision fatigue.
Essentials by skin mood (working matrix)
We plan launches against “skin moods” you told us about—because the same person can be oily in summer and tight in AC.
- Oil-prone / humid days: ultra-light cleanse → thin comfort → makeup-friendly protection; any new mask must rinse clean and leave zero slip.
- Dry / AC-dry: gentle cleanse → comfort that layers in thin passes → plain nights; an eye gel that calms without heavy occlusion.
- Reactive / overdid actives: “boring kit” only: cleanser + plain night cream + daytime protection; any new launches must be quiet and fragrance-light.
- Combo / T-zone shine: zone-based application; portable formats must allow spot use (cheeks vs T-zone) without mess.
Masks & undereye: what would make them actually useful
- Wear time: 2–10 minutes, workable during emails or boarding.
- Texture spec: no drip, no sting, low fragrance; peels/rinses clean in a tiny sink or with a damp pad.
- Patches spec: thin hydrogel or fabric that sticks without tug; removes clean, no lotion puddle underneath.
- Pack size: suitcase- and desk-friendly; clear one-line instructions.
How we test (and when we stop)
- Bench & stability—see how textures behave in heat vs AC-dry.
- Tolerance panels—different skin moods, makeup/no makeup, retinoid users vs. beginners.
- Wear-time diaries—does it set? does it pill? do people reach for it without reminders?
- Stop rule: if comfort isn’t consistent across climates or it complicates routines, we shelve it.
What’s next this quarter
- Prototype rounds for portable mask (clean rinse; email-friendly wear time).
- Patch adhesion tests for undereye gels on different cheekbones/fit and under glasses.
- Labeling trials for plain-night eye cream (clear cadence + how to pair with actives).
- Mini sizes pilot with on-pack AM/PM icons for carry-on and desks.
Transparency note
These are explorations, not promises. If a test doesn’t clear our tolerance bar, it won’t launch—no matter how trendy. We’ll keep sharing what worked, what didn’t, and why.
Community-first update. Not medical advice and not launch promises. We’ll only ship what we can wear daily and stand behind.
