The problem I couldn’t ignore
I didn’t have “bad” skin—I had inconsistent skin. One week clear, the next week little breakouts along the jaw, tight cheeks after flights, shine by noon in humid air. Products that felt perfect at home failed the moment I changed climate, time zone, or routine.
Two homes, two opposites
Turkey (cold-dry) is my hometown baseline—wind, heaters, and thin winter air that make skin feel tight and reactive if I overdo cleansing or actives.
Dubai (hot-humid) is my new home—sweaty commutes, AC swings, and makeup that needs to survive heat without turning slippery. Both are “home,” but they ask for completely different textures and pacing.
Movement made it worse and clearer
- Ski holidays in snow and altitude: rosy cheeks, stinging after cleansing, the need for a smarter, not heavier, moisturizer.
- Tropical Asia: beautiful humidity, but instant shine and clogged-feel if layers were too rich.
- Airports & early flights: 4 a.m. alarms, skipped steps, recycled cabin air, and never enough water - hello dehydration flakes and “travel acne.”
- Work stress + odd sleep: skin tolerance dipped; anything too fragranced or fussy felt like punishment.
The notebook phase (aka, the messy middle)
I started tracking what actually changed results: climate, room humidity, sleep, time of routine, and the load of products. Patterns emerged. My skin wanted fewer steps, gentler textures, and a way to adapt day-to-day—especially around travel and seasons.
What I stopped doing
- Chasing trends and 10-step routines “just because.”
- Over-cleansing to feel “extra clean.”
- Layering actives when I was already sleep-deprived or flying the next morning.
What actually helped
- One forgiving cleanse that works in both dry air and humidity.
- Comfort-first moisture that can be thin or cushioned depending on the day.
- Makeup-friendly SPF I’d reapply without wrecking the base.
- Micro-adjustments: lighter layers in heat, slightly cushier in cold/AC, and a pause on actives when tolerance felt low.
Korea, labs, and cutting the noise
I took the notebook to Korea. We sat with formulators, tested iterations in different humidity levels, and built quietly - texture first, comfort always, and simplicity that survives airport bathrooms and hotel lighting. Less noise, more skin comfort.
SADE: made for skin that moves
- RiceWhip Milk Cleanser - a gentle reset that doesn’t strip (dry winter to humid summer).
- CloudBarrier - daily comfort you can dial up or down without heaviness.
- Glow Veil SPF 50+ - sheer, makeup-friendly protection that you’ll actually reapply.
- Silk Lip Melt - a small thing that makes flights and cold days kinder.
How I use them across climates
- Cold-dry (Turkey, ski trips): RiceWhip → CloudBarrier (slightly richer pass) → SPF by day; simple cleanse + CloudBarrier at night.
- Hot-humid (Dubai, tropical Asia): RiceWhip → a light CloudBarrier pass (or skip if very humid) → Glow Veil; mid-day SPF press with a puff.
- Flight days: soft cleanse → CloudBarrier → lip; SPF before landing if daylight.
What I wish I knew earlier
Your skin has a tolerance that shifts with climate, sleep, and stress. Reading those signals beats any strict routine. Build a small kit you can adjust, and protect your mornings from decision fatigue.
Where SADE goes next
Listening to you - your climates, commutes, holidays, and early meetings—and shaping textures that behave kindly everywhere. If there’s a gap in your routine, tell us. That’s how we’ll build it.
Start simple: RiceWhip • CloudBarrier • Glow Veil SPF 50+ • Silk Lip Melt
